Patricia Thyberg

Patricia is the founder of Sportshjerte – a universe dedicated to women in sports. Through podcasts, products, community events, and live talks, she creates a space where sports meet culture, and where she gives female athletes a voice and greater visibility. Patricia fights for better rights and equal conditions for female athletes and uses her voice and platform to highlight the inequalities and structural issues that exist across sports and gender.

Alongside her work with Sportshjerte, Patricia works as a professional influencer and produces creative campaigns for her clients across her media channels. Her active life, with sports and movement at the center, is clearly reflected in her content – as is a high level of aesthetics. Patricia throws herself curiously into new disciplines and challenges – both physically and mentally – and inspires her community to find joy in a healthy, strong, and active lifestyle.

Danes truly got to know Patricia in 2023, when she participated in the TV2 program “Korpset”, and later in the home renovation show “Kærlighed i Kaos” on Viaplay, which over the course of nearly a year followed Patricia and her fiancé, Tobias Hamann, during the renovation of their house in Rungsted and the pregnancy with their son Franz.

Collaboration opportunities

  • Influencer collaborations
  • TV, hosting, and podcasts
  • Partnerships with Sportshjerte
  • Talks, interviews, and panel debates
Friday chat (BETA)
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