{"id":27526,"date":"2026-06-03T14:01:01","date_gmt":"2026-06-03T12:01:01","guid":{"rendered":"https:\/\/fday.dk\/?post_type=cases&#038;p=27526"},"modified":"2026-06-04T13:25:24","modified_gmt":"2026-06-04T11:25:24","slug":"maendenes-hjem-website-2","status":"publish","type":"cases","link":"https:\/\/fday.dk\/en\/cases\/maendenes-hjem-website-2\/","title":{"rendered":"Closer to the target group"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"27526\" class=\"elementor elementor-27526 elementor-27525\" data-elementor-post-type=\"cases\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9d81f4f e-flex e-con-boxed e-con e-parent\" data-id=\"9d81f4f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;video&quot;,&quot;background_play_on_mobile&quot;:&quot;yes&quot;,&quot;background_video_link&quot;:&quot;https:\\\/\\\/fday.dk\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/Logo-Animation.mp4&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-background-video-container\">\n\t\t\t\t\t\t\t<video class=\"elementor-background-video-hosted\" role=\"presentation\" autoplay muted playsinline loop><\/video>\n\t\t\t\t\t<\/div>\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-600ec98 light e-flex e-con-boxed e-con e-parent\" data-id=\"600ec98\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-fa8e552 e-con-full e-flex e-con e-child\" data-id=\"fa8e552\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dd924e0 elementor-widget elementor-widget-heading\" data-id=\"dd924e0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">FORWARDERS<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-504c2ce elementor-widget elementor-widget-heading\" data-id=\"504c2ce\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">New look. New energy.<br \/>Closer to the target group <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6829645 elementor-widget elementor-widget-text-editor\" data-id=\"6829645\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>FK Distribution has undergone an extensive rebranding with a clear purpose: to get closer to young people so they can attract and retain more.<\/p><p>The delivery job has not always had the strongest reputation among young people. Therefore, the task was to rethink both the visual expression and the way the brand speaks. The result is a new universe with a sharper tone of voice and a visual identity that reflects young people&#8217;s everyday lives, freedom and need for flexibility.  <\/p><p>The rebrand is not only about attracting new deliverers, but also about retaining current employees. By making the brand more relevant and present, the ambition is to strengthen the relationship with the target group and increase engagement over time. <\/p><p><em>&#8220;Brand-wise, we have stood still in recent years. Now we need to get closer to the target group and closer to their world. I think we&#8217;ve succeeded very well with that, and the numbers in the first surveys say the same.&#8221;<\/em><\/p><p>Jeppe Mieritz, Marketing Manager<\/p><p>The new brand has been rolled out through a major campaign that ties the universe together across platforms under the payoff Freedom for more.<\/p><p> <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-93fee9a e-con-full e-flex e-con e-child\" data-id=\"93fee9a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d941e87 elementor-widget elementor-widget-heading\" data-id=\"d941e87\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">DELIVERABLES<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1fb6773 e-con-full e-flex e-con e-child\" data-id=\"1fb6773\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-0daeaa0 e-con-full e-flex e-con e-child\" data-id=\"0daeaa0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4b5fdda elementor-widget elementor-widget-shortcode\" data-id=\"4b5fdda\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><p class=\"elementor-heading-title elementor-size-default\" style=\"font-weight:700;max-width:220px;margin-bottom: 4px;font-size: 0.9em;\"><div style=\"padding: 0;\" class=\"services-button\">Strategy and change<\/div><\/p><ul  class=\"elementor-nav-menu sm-vertical\"><li class=\"menu-item menu-item-type-custom menu-item-object-custom\"><div style=\"padding: 0;margin-bottom: 4px;font-size: 0.9em;\">Visuel identitet<\/div><\/li><li class=\"menu-item menu-item-type-custom menu-item-object-custom\"><div style=\"padding: 0;margin-bottom: 4px;font-size: 0.9em;\">Brand identity<\/div><\/li><li class=\"menu-item menu-item-type-custom menu-item-object-custom\"><div style=\"padding: 0;margin-bottom: 4px;font-size: 0.9em;\">Tone of voice<\/div><\/li><li class=\"menu-item menu-item-type-custom menu-item-object-custom\"><div style=\"padding: 0;margin-bottom: 4px;font-size: 0.9em;\">Core narrative<\/div><\/li><\/ul><div style=\"width: 35px; border-top: 0px solid #043362;margin:25px 0px;\"><\/div><p class=\"elementor-heading-title elementor-size-default\" style=\"font-weight:700;max-width:220px;margin-bottom: 4px;font-size: 0.9em;\"><div style=\"padding: 0;\" class=\"services-button\">Production and activation<\/div><\/p><ul  class=\"elementor-nav-menu sm-vertical\"><li class=\"menu-item menu-item-type-custom menu-item-object-custom\"><div style=\"padding: 0;margin-bottom: 4px;font-size: 0.9em;\">Illustration<\/div><\/li><li class=\"menu-item menu-item-type-custom menu-item-object-custom\"><div style=\"padding: 0;margin-bottom: 4px;font-size: 0.9em;\">Graphic design<\/div><\/li><li class=\"menu-item menu-item-type-custom menu-item-object-custom\"><div style=\"padding: 0;margin-bottom: 4px;font-size: 0.9em;\">Web development<\/div><\/li><li class=\"menu-item menu-item-type-custom menu-item-object-custom\"><div style=\"padding: 0;margin-bottom: 4px;font-size: 0.9em;\">Graphic production<\/div><\/li><li class=\"menu-item menu-item-type-custom menu-item-object-custom\"><div style=\"padding: 0;margin-bottom: 4px;font-size: 0.9em;\">Webdesign<\/div><\/li><\/ul><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e5e50de e-flex e-con-boxed e-con e-parent\" data-id=\"e5e50de\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-5d38d9f e-con-full e-flex e-con e-child\" data-id=\"5d38d9f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;video&quot;,&quot;background_video_link&quot;:&quot;https:\\\/\\\/fday.dk\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/Farver.mp4&quot;,&quot;background_play_on_mobile&quot;:&quot;yes&quot;}\">\n\t\t<div class=\"elementor-background-video-container\">\n\t\t\t\t\t\t\t<video class=\"elementor-background-video-hosted\" role=\"presentation\" autoplay muted playsinline loop><\/video>\n\t\t\t\t\t<\/div>\t\t<div class=\"elementor-element elementor-element-3c6eb09 elementor-widget elementor-widget-image\" data-id=\"3c6eb09\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" loading=\"lazy\" width=\"1250\" height=\"1406\" src=\"https:\/\/fday.dk\/wp-content\/uploads\/2025\/12\/fill_square.png\" class=\"attachment-full size-full wp-image-27154\" alt=\"\" srcset=\"https:\/\/fday.dk\/wp-content\/uploads\/2025\/12\/fill_square.png 1250w, https:\/\/fday.dk\/wp-content\/uploads\/2025\/12\/fill_square-267x300.png 267w, https:\/\/fday.dk\/wp-content\/uploads\/2025\/12\/fill_square-910x1024.png 910w, https:\/\/fday.dk\/wp-content\/uploads\/2025\/12\/fill_square-768x864.png 768w\" sizes=\"auto, (max-width: 1250px) 100vw, 1250px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-eb747f9 e-con-full e-flex e-con e-child\" data-id=\"eb747f9\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-03a97c0 elementor-widget elementor-widget-image\" data-id=\"03a97c0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" loading=\"lazy\" width=\"1250\" height=\"1406\" src=\"https:\/\/fday.dk\/wp-content\/uploads\/2025\/12\/fill_square.png\" class=\"attachment-full size-full wp-image-27154\" alt=\"\" srcset=\"https:\/\/fday.dk\/wp-content\/uploads\/2025\/12\/fill_square.png 1250w, https:\/\/fday.dk\/wp-content\/uploads\/2025\/12\/fill_square-267x300.png 267w, https:\/\/fday.dk\/wp-content\/uploads\/2025\/12\/fill_square-910x1024.png 910w, https:\/\/fday.dk\/wp-content\/uploads\/2025\/12\/fill_square-768x864.png 768w\" sizes=\"auto, (max-width: 1250px) 100vw, 1250px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ebf660c e-flex e-con-boxed e-con e-parent\" data-id=\"ebf660c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-be046cc e-con-full e-flex e-con e-child\" data-id=\"be046cc\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-231a9c8 elementor-widget elementor-widget-image\" data-id=\"231a9c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" loading=\"lazy\" width=\"1250\" height=\"1406\" src=\"https:\/\/fday.dk\/wp-content\/uploads\/2025\/12\/fill_square.png\" class=\"attachment-full size-full wp-image-27154\" alt=\"\" srcset=\"https:\/\/fday.dk\/wp-content\/uploads\/2025\/12\/fill_square.png 1250w, https:\/\/fday.dk\/wp-content\/uploads\/2025\/12\/fill_square-267x300.png 267w, https:\/\/fday.dk\/wp-content\/uploads\/2025\/12\/fill_square-910x1024.png 910w, https:\/\/fday.dk\/wp-content\/uploads\/2025\/12\/fill_square-768x864.png 768w\" sizes=\"auto, (max-width: 1250px) 100vw, 1250px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0122ad2 e-con-full e-flex e-con e-child\" data-id=\"0122ad2\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;video&quot;,&quot;background_video_link&quot;:&quot;https:\\\/\\\/fday.dk\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/Font.mp4&quot;,&quot;background_play_on_mobile&quot;:&quot;yes&quot;}\">\n\t\t<div class=\"elementor-background-video-container\">\n\t\t\t\t\t\t\t<video class=\"elementor-background-video-hosted\" role=\"presentation\" autoplay muted playsinline loop><\/video>\n\t\t\t\t\t<\/div>\t\t<div class=\"elementor-element elementor-element-dac4266 elementor-widget elementor-widget-image\" data-id=\"dac4266\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" loading=\"lazy\" width=\"1250\" height=\"1406\" src=\"https:\/\/fday.dk\/wp-content\/uploads\/2025\/12\/fill_square.png\" class=\"attachment-full size-full wp-image-27154\" alt=\"\" srcset=\"https:\/\/fday.dk\/wp-content\/uploads\/2025\/12\/fill_square.png 1250w, https:\/\/fday.dk\/wp-content\/uploads\/2025\/12\/fill_square-267x300.png 267w, https:\/\/fday.dk\/wp-content\/uploads\/2025\/12\/fill_square-910x1024.png 910w, https:\/\/fday.dk\/wp-content\/uploads\/2025\/12\/fill_square-768x864.png 768w\" sizes=\"auto, (max-width: 1250px) 100vw, 1250px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-de3266f e-flex e-con-boxed e-con e-parent\" data-id=\"de3266f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-557d678 elementor-widget elementor-widget-video\" data-id=\"557d678\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;play_on_mobile&quot;:&quot;yes&quot;,&quot;mute&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/fday.dk\/wp-content\/uploads\/2026\/06\/Layout.mp4\" autoplay=\"\" loop=\"\" muted=\"muted\" playsinline=\"\" controlsList=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b3e01c0 e-flex e-con-boxed e-con e-parent\" data-id=\"b3e01c0\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-09af689 elementor-widget elementor-widget-video\" data-id=\"09af689\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;play_on_mobile&quot;:&quot;yes&quot;,&quot;mute&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/fday.dk\/wp-content\/uploads\/2026\/06\/Bred-_-HERO-Omdeler-film.mp4.mp4\" autoplay=\"\" loop=\"\" muted=\"muted\" playsinline=\"\" controlsList=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cafe6a0 e-flex e-con-boxed e-con e-parent\" data-id=\"cafe6a0\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bdc3ab2 elementor-widget elementor-widget-video\" data-id=\"bdc3ab2\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;play_on_mobile&quot;:&quot;yes&quot;,&quot;mute&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/fday.dk\/wp-content\/uploads\/2026\/06\/Website.mp4\" autoplay=\"\" loop=\"\" muted=\"muted\" playsinline=\"\" controlsList=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4cd9874 e-con-full e-flex e-con e-parent\" data-id=\"4cd9874\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-7b3e6ee e-con-full e-flex e-con e-child\" data-id=\"7b3e6ee\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8df1f83 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"8df1f83\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7a8dd65 e-flex e-con-boxed e-con e-child\" data-id=\"7a8dd65\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cbdd9e9 elementor-widget elementor-widget-heading\" data-id=\"cbdd9e9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">More cases<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-89e5755 e-flex e-con-boxed e-con e-child\" data-id=\"89e5755\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-61f7f29 elementor-arrows-position-inside elementor-widget elementor-widget-loop-carousel\" data-id=\"61f7f29\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;template_id&quot;:11266,&quot;image_spacing_custom&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:30,&quot;sizes&quot;:[]},&quot;_skin&quot;:&quot;post&quot;,&quot;slides_to_show&quot;:&quot;3&quot;,&quot;slides_to_show_tablet&quot;:&quot;2&quot;,&quot;slides_to_show_mobile&quot;:&quot;1&quot;,&quot;slides_to_scroll&quot;:&quot;1&quot;,&quot;edit_handle_selector&quot;:&quot;.elementor-loop-container&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;infinite&quot;:&quot;yes&quot;,&quot;speed&quot;:500,&quot;offset_sides&quot;:&quot;none&quot;,&quot;arrows&quot;:&quot;yes&quot;,&quot;image_spacing_custom_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;image_spacing_custom_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"loop-carousel.post\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"swiper elementor-loop-container elementor-grid\" role=\"list\" dir=\"ltr\">\n\t\t\t\t<div class=\"swiper-wrapper\" aria-live=\"off\">\n\t\t<style id=\"loop-dynamic-11266\">.e-loop-item-27526 .elementor-element.elementor-element-7523eaa:not(.elementor-motion-effects-element-type-background), .e-loop-item-27526 .elementor-element.elementor-element-7523eaa > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-image:url(\"https:\/\/fday.dk\/wp-content\/uploads\/2026\/06\/Frame-2.jpg\");}<\/style><style id=\"loop-11266\">.elementor-11266 .elementor-element.elementor-element-323a2e2{--display:flex;--margin-top:0px;--margin-bottom:0px;--margin-left:0px;--margin-right:0px;--padding-top:0px;--padding-bottom:0px;--padding-left:0px;--padding-right:0px;}.elementor-11266 .elementor-element.elementor-element-7523eaa{--display:flex;--min-height:30vh;}.elementor-11266 .elementor-element.elementor-element-7523eaa:not(.elementor-motion-effects-element-type-background), .elementor-11266 .elementor-element.elementor-element-7523eaa > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-position:center center;background-repeat:no-repeat;background-size:cover;}.elementor-11266 .elementor-element.elementor-element-7523eaa.e-con:hover{--e-con-transform-scale:1.05;}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"11266\" class=\"elementor elementor-11266 swiper-slide e-loop-item e-loop-item-27526 post-27526 cases type-cases status-publish has-post-thumbnail hentry services-strategy-and-change services-production-and-activation services-visuel-identitet services-illustration services-graphic-design services-web-development services-graphic-production services-webdesign services-brand-identity services-tone-of-voice services-core-narrative\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<a class=\"elementor-element elementor-element-323a2e2 e-flex e-con-boxed e-con e-parent\" data-id=\"323a2e2\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/fday.dk\/en\/cases\/maendenes-hjem-website-2\/\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-7523eaa e-con-full e-transform e-flex e-con e-child\" data-id=\"7523eaa\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;_transform_scale_effect_hover&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1.05,&quot;sizes&quot;:[]},&quot;_transform_scale_effect_hover_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_scale_effect_hover_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\">\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-563f56f elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"563f56f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">Closer to the target group<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t<style id=\"loop-dynamic-11266\">.e-loop-item-26843 .elementor-element.elementor-element-7523eaa:not(.elementor-motion-effects-element-type-background), .e-loop-item-26843 .elementor-element.elementor-element-7523eaa > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-image:url(\"https:\/\/fday.dk\/wp-content\/uploads\/2026\/03\/Still_1-Large.jpeg\");}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"11266\" class=\"elementor elementor-11266 swiper-slide e-loop-item e-loop-item-26843 post-26843 cases type-cases status-publish has-post-thumbnail hentry services-movie services-idea-development services-script services-graphic-design services-illustration services-production-and-activation\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<a class=\"elementor-element elementor-element-323a2e2 e-flex e-con-boxed e-con e-parent\" data-id=\"323a2e2\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/fday.dk\/en\/cases\/a-world-of-food-and-opportunities\/\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-7523eaa e-con-full e-transform e-flex e-con e-child\" data-id=\"7523eaa\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;_transform_scale_effect_hover&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1.05,&quot;sizes&quot;:[]},&quot;_transform_scale_effect_hover_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_scale_effect_hover_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\">\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-563f56f elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"563f56f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">A world of food and opportunities<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t<style id=\"loop-dynamic-11266\">.e-loop-item-26810 .elementor-element.elementor-element-7523eaa:not(.elementor-motion-effects-element-type-background), .e-loop-item-26810 .elementor-element.elementor-element-7523eaa > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-image:url(\"https:\/\/fday.dk\/wp-content\/uploads\/2026\/03\/verka.jpg\");}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"11266\" class=\"elementor elementor-11266 swiper-slide e-loop-item e-loop-item-26810 post-26810 cases type-cases status-publish has-post-thumbnail hentry services-tone-of-voice services-brand-identity services-webdesign services-graphic-production services-web-development services-graphic-design services-illustration services-visuel-identitet services-production-and-activation services-strategy-and-change\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<a class=\"elementor-element elementor-element-323a2e2 e-flex e-con-boxed e-con e-parent\" data-id=\"323a2e2\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/fday.dk\/en\/cases\/architecture-at-the-heart-of-a-new-strong-company\/\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-7523eaa e-con-full e-transform e-flex e-con e-child\" data-id=\"7523eaa\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;_transform_scale_effect_hover&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1.05,&quot;sizes&quot;:[]},&quot;_transform_scale_effect_hover_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_scale_effect_hover_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\">\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-563f56f elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"563f56f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">Architecture at the heart of a new, strong company<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t<style id=\"loop-dynamic-11266\">.e-loop-item-27139 .elementor-element.elementor-element-7523eaa:not(.elementor-motion-effects-element-type-background), .e-loop-item-27139 .elementor-element.elementor-element-7523eaa > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-image:url(\"https:\/\/fday.dk\/wp-content\/uploads\/2025\/12\/mh_hero.jpg\");}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"11266\" class=\"elementor elementor-11266 swiper-slide e-loop-item e-loop-item-27139 post-27139 cases type-cases status-publish has-post-thumbnail hentry services-graphic-production services-web-development services-graphic-design services-illustration services-visuel-identitet services-production-and-activation services-strategy-and-change services-webdesign services-core-narrative services-tone-of-voice services-brand-identity\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<a class=\"elementor-element elementor-element-323a2e2 e-flex e-con-boxed e-con e-parent\" data-id=\"323a2e2\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/fday.dk\/en\/cases\/maendenes-hjem-website\/\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-7523eaa e-con-full e-transform e-flex e-con e-child\" data-id=\"7523eaa\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;_transform_scale_effect_hover&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1.05,&quot;sizes&quot;:[]},&quot;_transform_scale_effect_hover_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_scale_effect_hover_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\">\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-563f56f elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"563f56f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">M\u00e6ndenes Hjem Website<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t<style id=\"loop-dynamic-11266\">.e-loop-item-27254 .elementor-element.elementor-element-7523eaa:not(.elementor-motion-effects-element-type-background), .e-loop-item-27254 .elementor-element.elementor-element-7523eaa > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-image:url(\"https:\/\/fday.dk\/wp-content\/uploads\/2025\/12\/cover-750x750-1.jpg\");}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"11266\" class=\"elementor elementor-11266 swiper-slide e-loop-item e-loop-item-27254 post-27254 cases type-cases status-publish has-post-thumbnail hentry services-press-and-social-media services-photo services-graphic-design services-illustration services-text-composition services-art-direction-da services-movie services-production-and-activation services-script services-idea-development\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<a class=\"elementor-element elementor-element-323a2e2 e-flex e-con-boxed e-con e-parent\" data-id=\"323a2e2\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/fday.dk\/en\/cases\/the-danish-safety-technology-authority-fireworks-campaign\/\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-7523eaa e-con-full e-transform e-flex e-con e-child\" data-id=\"7523eaa\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;_transform_scale_effect_hover&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1.05,&quot;sizes&quot;:[]},&quot;_transform_scale_effect_hover_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_scale_effect_hover_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\">\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-563f56f elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"563f56f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">The Danish Safety Technology Authority: Fireworks campaign<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t<style id=\"loop-dynamic-11266\">.e-loop-item-27193 .elementor-element.elementor-element-7523eaa:not(.elementor-motion-effects-element-type-background), .e-loop-item-27193 .elementor-element.elementor-element-7523eaa > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-image:url(\"https:\/\/fday.dk\/wp-content\/uploads\/2025\/11\/Andelskassen_brandidentitet.jpg\");}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"11266\" class=\"elementor elementor-11266 swiper-slide e-loop-item e-loop-item-27193 post-27193 cases type-cases status-publish has-post-thumbnail hentry services-idea-development services-script services-brand-platform services-core-narrative services-tone-of-voice services-brand-identity services-visuel-identitet services-strategy-and-change\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<a class=\"elementor-element elementor-element-323a2e2 e-flex e-con-boxed e-con e-parent\" data-id=\"323a2e2\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/fday.dk\/en\/cases\/new-brand-identity-for-andelskassen\/\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-7523eaa e-con-full e-transform e-flex e-con e-child\" data-id=\"7523eaa\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;_transform_scale_effect_hover&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1.05,&quot;sizes&quot;:[]},&quot;_transform_scale_effect_hover_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_scale_effect_hover_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\">\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-563f56f elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"563f56f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">New brand identity for Andelskassen\u200b<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t<style id=\"loop-dynamic-11266\">.e-loop-item-27235 .elementor-element.elementor-element-7523eaa:not(.elementor-motion-effects-element-type-background), .e-loop-item-27235 .elementor-element.elementor-element-7523eaa > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-image:url(\"https:\/\/fday.dk\/wp-content\/uploads\/2025\/09\/Sundhed.dk_frame_5.jpg\");}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"11266\" class=\"elementor elementor-11266 swiper-slide e-loop-item e-loop-item-27235 post-27235 cases type-cases status-publish has-post-thumbnail hentry services-graphic-production services-idea-development services-script services-press-and-social-media services-campaign services-photo services-layout services-art-direction-da services-movie services-production-and-activation\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<a class=\"elementor-element elementor-element-323a2e2 e-flex e-con-boxed e-con e-parent\" data-id=\"323a2e2\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/fday.dk\/en\/cases\/campaign-always-with-you\/\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-7523eaa e-con-full e-transform e-flex e-con e-child\" data-id=\"7523eaa\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;_transform_scale_effect_hover&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1.05,&quot;sizes&quot;:[]},&quot;_transform_scale_effect_hover_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_scale_effect_hover_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\">\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-563f56f elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"563f56f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">Campaign: Always with you<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t<style id=\"loop-dynamic-11266\">.e-loop-item-27226 .elementor-element.elementor-element-7523eaa:not(.elementor-motion-effects-element-type-background), .e-loop-item-27226 .elementor-element.elementor-element-7523eaa > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-image:url(\"https:\/\/fday.dk\/wp-content\/uploads\/2025\/08\/7-Eleven.jpg\");}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"11266\" class=\"elementor elementor-11266 swiper-slide e-loop-item e-loop-item-27226 post-27226 cases type-cases status-publish has-post-thumbnail hentry services-idea-development services-campaign services-layout services-art-direction-da services-some-content services-movie services-production-and-activation\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<a class=\"elementor-element elementor-element-323a2e2 e-flex e-con-boxed e-con e-parent\" data-id=\"323a2e2\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/fday.dk\/en\/cases\/7-eleven\/\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-7523eaa e-con-full e-transform e-flex e-con e-child\" data-id=\"7523eaa\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;_transform_scale_effect_hover&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1.05,&quot;sizes&quot;:[]},&quot;_transform_scale_effect_hover_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_scale_effect_hover_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\">\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-563f56f elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"563f56f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">7-Eleven<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t<style id=\"loop-dynamic-11266\">.e-loop-item-27621 .elementor-element.elementor-element-7523eaa:not(.elementor-motion-effects-element-type-background), .e-loop-item-27621 .elementor-element.elementor-element-7523eaa > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-image:url(\"https:\/\/fday.dk\/wp-content\/uploads\/2026\/06\/Somenta.jpg\");}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"11266\" class=\"elementor elementor-11266 swiper-slide e-loop-item e-loop-item-27621 post-27621 cases type-cases status-publish has-post-thumbnail hentry services-idea-development services-script services-campaign services-photo services-layout services-some-content services-movie services-production-and-activation\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<a class=\"elementor-element elementor-element-323a2e2 e-flex e-con-boxed e-con e-parent\" data-id=\"323a2e2\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/fday.dk\/en\/cases\/power-and-friday-win-gold-silver-and-bronze-2\/\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-7523eaa e-con-full e-transform e-flex e-con e-child\" data-id=\"7523eaa\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;_transform_scale_effect_hover&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1.05,&quot;sizes&quot;:[]},&quot;_transform_scale_effect_hover_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_scale_effect_hover_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\">\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-563f56f elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"563f56f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">Somenta<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t<style id=\"loop-dynamic-11266\">.e-loop-item-27179 .elementor-element.elementor-element-7523eaa:not(.elementor-motion-effects-element-type-background), .e-loop-item-27179 .elementor-element.elementor-element-7523eaa > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-image:url(\"https:\/\/fday.dk\/wp-content\/uploads\/2025\/06\/Power-awards.jpg\");}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"11266\" class=\"elementor elementor-11266 swiper-slide e-loop-item e-loop-item-27179 post-27179 cases type-cases status-publish has-post-thumbnail hentry services-script services-idea-development services-campaign services-photo services-layout services-art-direction-da services-some-content services-movie services-production-and-activation\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<a class=\"elementor-element elementor-element-323a2e2 e-flex e-con-boxed e-con e-parent\" data-id=\"323a2e2\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/fday.dk\/en\/cases\/power-and-friday-win-gold-silver-and-bronze\/\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-7523eaa e-con-full e-transform e-flex e-con e-child\" data-id=\"7523eaa\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;_transform_scale_effect_hover&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1.05,&quot;sizes&quot;:[]},&quot;_transform_scale_effect_hover_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_scale_effect_hover_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\">\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-563f56f elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"563f56f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">POWER and FRIDAY win gold, silver and bronze<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-prev\" role=\"button\" tabindex=\"0\" aria-label=\"Previous\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-eicon-chevron-left\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M646 125C629 125 613 133 604 142L308 442C296 454 292 471 292 487 292 504 296 521 308 533L604 854C617 867 629 875 646 875 663 875 679 871 692 858 704 846 713 829 713 812 713 796 708 779 692 767L438 487 692 225C700 217 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New energy.Closer to the target group FK Distribution has undergone an extensive rebranding with a clear purpose: to get closer to young people so they can attract and retain more. The delivery job has not always had the strongest reputation among young people. Therefore, the task was to rethink both the visual [&hellip;]<\/p>\n","protected":false},"featured_media":27611,"parent":0,"template":"","meta":{"_acf_changed":false,"inline_featured_image":false},"services":[1202,1203,1205,1209,1212,1215,1216,1218,1219,1220,1222],"class_list":["post-27526","cases","type-cases","status-publish","has-post-thumbnail","hentry","services-strategy-and-change","services-production-and-activation","services-visuel-identitet","services-illustration","services-graphic-design","services-web-development","services-graphic-production","services-webdesign","services-brand-identity","services-tone-of-voice","services-core-narrative"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Closer to the target group - FRIDAY P\/S<\/title>\n<meta name=\"description\" content=\"The deliverymen, aka newspaper deliverymen, from FK Distribution have undergone an extensive rebranding with a clear purpose... 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