{"id":26484,"date":"2025-11-27T18:15:22","date_gmt":"2025-11-27T17:15:22","guid":{"rendered":"https:\/\/fdaydkdstg.wpenginepowered.com\/sustainability-communication\/"},"modified":"2026-04-22T10:17:19","modified_gmt":"2026-04-22T08:17:19","slug":"sustainability-communication","status":"publish","type":"page","link":"https:\/\/fday.dk\/en\/sustainability-communication\/","title":{"rendered":"Sustainability communication"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"26484\" class=\"elementor elementor-26484 elementor-26031\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-386c4b1f dark e-flex e-con-boxed e-con e-parent\" data-id=\"386c4b1f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" data-midnight=\"red\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-1ba4ddef e-con-full e-flex e-con e-child\" data-id=\"1ba4ddef\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1beb1293 elementor-widget__width-inherit elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"1beb1293\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<a class=\"elementor-icon\" href=\"https:\/\/fday.dk\/en\/advisory-services-and-training\/\">\n\t\t\t<i aria-hidden=\"true\" class=\"iconkrisespil- icon-krisespil-arrow-left-ds\"><\/i>\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-367aebb8 elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"367aebb8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">Sustainability communication<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-222b46c8 elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"222b46c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Communicating about sustainability requires precision and care<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7e059469 elementor-widget__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"7e059469\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>It sounds simple, but wording and documentation are crucial when the stories of the green transition are to be told.<\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a902cc8 e-con-full elementor-hidden-mobile elementor-hidden-tablet e-flex e-con e-child\" data-id=\"a902cc8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1f8f0594 elementor-widget__width-inherit elementor-align-center elementor-widget elementor-widget-lottie\" data-id=\"1f8f0594\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;source_json&quot;:{&quot;url&quot;:&quot;https:\\\/\\\/fday.dk\\\/wp-content\\\/uploads\\\/2024\\\/06\\\/NYFINAL_phone_hand_light_blue.json&quot;,&quot;id&quot;:18518,&quot;size&quot;:&quot;&quot;,&quot;alt&quot;:&quot;&quot;,&quot;source&quot;:&quot;library&quot;},&quot;source&quot;:&quot;media_file&quot;,&quot;caption_source&quot;:&quot;none&quot;,&quot;link_to&quot;:&quot;none&quot;,&quot;trigger&quot;:&quot;arriving_to_viewport&quot;,&quot;viewport&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:0,&quot;end&quot;:100}},&quot;play_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1,&quot;sizes&quot;:[]},&quot;start_point&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;end_point&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:100,&quot;sizes&quot;:[]},&quot;renderer&quot;:&quot;svg&quot;}\" data-widget_type=\"lottie.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"e-lottie__container\"><div class=\"e-lottie__animation\"><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-230e78bb e-flex e-con-boxed e-con e-parent\" data-id=\"230e78bb\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" data-color=\"white\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4a102bc2 elementor-widget-tablet__width-inherit elementor-widget elementor-widget-image\" data-id=\"4a102bc2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" loading=\"lazy\" width=\"800\" height=\"534\" src=\"https:\/\/fday.dk\/wp-content\/uploads\/2024\/06\/IMGL2044-1024x683.jpg\" class=\"attachment-large size-large wp-image-26483\" alt=\"\" srcset=\"https:\/\/fday.dk\/wp-content\/uploads\/2024\/06\/IMGL2044-1024x683.jpg 1024w, https:\/\/fday.dk\/wp-content\/uploads\/2024\/06\/IMGL2044-300x200.jpg 300w, https:\/\/fday.dk\/wp-content\/uploads\/2024\/06\/IMGL2044-768x512.jpg 768w, https:\/\/fday.dk\/wp-content\/uploads\/2024\/06\/IMGL2044-1536x1024.jpg 1536w, https:\/\/fday.dk\/wp-content\/uploads\/2024\/06\/IMGL2044-2048x1366.jpg 2048w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-68aabc61 e-con-full e-flex e-con e-child\" data-id=\"68aabc61\" data-element_type=\"container\" data-e-type=\"container\" data-midnight=\"white\">\n\t\t<div class=\"elementor-element elementor-element-677f7365 e-con-full e-flex e-con e-child\" data-id=\"677f7365\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-452f7b09 e-con-full e-flex e-con e-child\" data-id=\"452f7b09\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-328f7e0a e-con-full e-flex e-con e-child\" data-id=\"328f7e0a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-51696823 elementor-widget-mobile__width-inherit elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"51696823\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">contact<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1520db00 elementor-grid-1 elementor-widget__width-inherit elementor-grid-tablet-1 elementor-widget-tablet__width-initial elementor-widget-mobile__width-inherit elementor-grid-mobile-1 elementor-widget elementor-widget-loop-grid\" data-id=\"1520db00\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;template_id&quot;:292,&quot;columns&quot;:1,&quot;row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;columns_tablet&quot;:1,&quot;_skin&quot;:&quot;post&quot;,&quot;columns_mobile&quot;:&quot;1&quot;,&quot;edit_handle_selector&quot;:&quot;[data-elementor-type=\\&quot;loop-item\\&quot;]&quot;,&quot;row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"loop-grid.post\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-loop-container elementor-grid\" role=\"list\">\n\t\t<style id=\"loop-dynamic-292\">.e-loop-item-26801 .elementor-element.elementor-element-b3d2a6a:not(.elementor-motion-effects-element-type-background), .e-loop-item-26801 .elementor-element.elementor-element-b3d2a6a > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-image:url(\"https:\/\/fday.dk\/wp-content\/uploads\/2024\/10\/MediumNy-medarbejder-0020.jpg\");}<\/style><style id=\"loop-292\">.elementor-292 .elementor-element.elementor-element-e9973aa{--display:flex;--gap:0px 0px;--row-gap:0px;--column-gap:0px;--margin-top:0px;--margin-bottom:0px;--margin-left:0px;--margin-right:0px;--padding-top:0px;--padding-bottom:0px;--padding-left:0px;--padding-right:0px;}.elementor-292 .elementor-element.elementor-element-b3d2a6a{--display:flex;--margin-top:0px;--margin-bottom:0px;--margin-left:0px;--margin-right:0px;--padding-top:0%;--padding-bottom:150%;--padding-left:0%;--padding-right:0%;}.elementor-292 .elementor-element.elementor-element-b3d2a6a:not(.elementor-motion-effects-element-type-background), .elementor-292 .elementor-element.elementor-element-b3d2a6a > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-position:center center;background-repeat:no-repeat;background-size:cover;}.elementor-292 .elementor-element.elementor-element-eb2cb57{text-align:start;top:17px;z-index:1;--e-transform-origin-x:left;--e-transform-origin-y:top;}.elementor-292 .elementor-element.elementor-element-eb2cb57 .elementor-heading-title{font-family:\"Prata\", Sans-serif;font-size:1.6vw;color:#FFFFFF;}.elementor-292 .elementor-element.elementor-element-eb2cb57 > .elementor-widget-container{margin:0px 0px 0px 0px;padding:0px 0px 0px 0px;--e-transform-rotateZ:90deg;}body:not(.rtl) .elementor-292 .elementor-element.elementor-element-eb2cb57{right:12px;}body.rtl .elementor-292 .elementor-element.elementor-element-eb2cb57{left:12px;}.elementor-292 .elementor-element.elementor-element-727413b{--display:flex;--min-height:0px;--justify-content:flex-start;--gap:10px 10px;--row-gap:10px;--column-gap:10px;--margin-top:16px;--margin-bottom:24px;--margin-left:0px;--margin-right:0px;--padding-top:0px;--padding-bottom:0px;--padding-left:0px;--padding-right:0px;}.elementor-292 .elementor-element.elementor-element-2ebc0f5{text-align:start;}.elementor-292 .elementor-element.elementor-element-2ebc0f5 .elementor-heading-title{font-family:\"Work Sans\", Sans-serif;font-weight:600;font-style:normal;color:var( --e-global-color-primary );}.elementor-292 .elementor-element.elementor-element-2ebc0f5 > .elementor-widget-container{margin:0px 0px -5px 0px;padding:0px 0px 0px 0px;}.elementor-292 .elementor-element.elementor-element-125a00f{text-align:start;}.elementor-292 .elementor-element.elementor-element-125a00f .elementor-heading-title{font-family:\"Work Sans\", Sans-serif;font-weight:600;font-style:normal;color:var( --e-global-color-primary );}.elementor-292 .elementor-element.elementor-element-125a00f > .elementor-widget-container{margin:0px 0px -5px 0px;padding:0px 0px 0px 0px;}.elementor-292 .elementor-element.elementor-element-8100981 .elementor-heading-title{text-decoration:none;color:var( --e-global-color-2f7e601 );}.elementor-292 .elementor-element.elementor-element-8ffd67d .elementor-heading-title{text-decoration:none;line-height:6px;color:var( --e-global-color-2f7e601 );}.elementor-292 .elementor-element.elementor-element-8ffd67d > .elementor-widget-container{margin:0px 0px 0px 0px;padding:0px 0px 0px 0px;}@media(max-width:1024px){.elementor-292 .elementor-element.elementor-element-eb2cb57 .elementor-heading-title{font-size:24px;}.elementor-292 .elementor-element.elementor-element-2ebc0f5 .elementor-heading-title{font-size:16px;}.elementor-292 .elementor-element.elementor-element-125a00f .elementor-heading-title{font-size:16px;}.elementor-292 .elementor-element.elementor-element-8100981 .elementor-heading-title{font-size:16px;}.elementor-292 .elementor-element.elementor-element-8ffd67d .elementor-heading-title{font-size:16px;}}@media(max-width:767px){.elementor-292 .elementor-element.elementor-element-e9973aa{--margin-top:0px;--margin-bottom:0px;--margin-left:0px;--margin-right:0px;--padding-top:0px;--padding-bottom:0px;--padding-left:0px;--padding-right:0px;}.elementor-292 .elementor-element.elementor-element-b3d2a6a{--margin-top:0px;--margin-bottom:0px;--margin-left:0px;--margin-right:0px;--padding-top:0%;--padding-bottom:150%;--padding-left:0%;--padding-right:0%;}.elementor-292 .elementor-element.elementor-element-eb2cb57 .elementor-heading-title{font-size:36px;}.elementor-292 .elementor-element.elementor-element-2ebc0f5 .elementor-heading-title{font-size:14px;}.elementor-292 .elementor-element.elementor-element-125a00f .elementor-heading-title{font-size:14px;}.elementor-292 .elementor-element.elementor-element-8100981 .elementor-heading-title{font-size:14px;}.elementor-292 .elementor-element.elementor-element-8ffd67d .elementor-heading-title{font-size:14px;}}@media(min-width:768px){.elementor-292 .elementor-element.elementor-element-b3d2a6a{--content-width:100%;}}\/* Start custom CSS for heading, class: .elementor-element-eb2cb57 *\/.name-tag {\n    height: 0;\n    width: 0;\n    overflow: visible;\n    white-space: nowrap;\n}\n\n.e-con-inner, .team-image {\n    position:relative;\n}\/* End custom CSS *\/\n\/* Start custom CSS for container, class: .elementor-element-e9973aa *\/.elementor-292 .elementor-element.elementor-element-e9973aa, .relative {\n    position: relative;\n}\/* End custom CSS *\/<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"292\" class=\"elementor elementor-292 e-loop-item e-loop-item-26801 post-26801 employers type-employers status-publish has-post-thumbnail hentry titles-senior-advisor\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-e9973aa e-con-full e-flex roedgivere relative e-con e-parent\" data-id=\"e9973aa\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<a class=\"elementor-element elementor-element-b3d2a6a team-image e-flex e-con-boxed e-con e-child\" data-id=\"b3d2a6a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" href=\"https:\/\/fday.dk\/en\/radgivere\/karsten-keinicke\/\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-eb2cb57 name-tag elementor-absolute e-transform elementor-widget elementor-widget-heading\" data-id=\"eb2cb57\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_transform_rotateZ_effect&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:90,&quot;sizes&quot;:[]},&quot;_position&quot;:&quot;absolute&quot;,&quot;_transform_rotateZ_effect_tablet&quot;:{&quot;unit&quot;:&quot;deg&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_rotateZ_effect_mobile&quot;:{&quot;unit&quot;:&quot;deg&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Karsten Keinicke<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<div class=\"elementor-element elementor-element-727413b e-flex e-con-boxed e-con e-child\" data-id=\"727413b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2ebc0f5 elementor-widget elementor-widget-heading\" data-id=\"2ebc0f5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Karsten Keinicke<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-125a00f elementor-widget elementor-widget-heading\" data-id=\"125a00f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\"><span>Senior Advisor<\/span><\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8100981 elementor-widget elementor-widget-heading\" data-id=\"8100981\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">karsten@fday.dk<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8ffd67d elementor-widget elementor-widget-heading\" data-id=\"8ffd67d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\"><a href=\"tel:+4560830230\">+45 6083 0230<\/a><\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4cf2d211 elementor-widget-tablet__width-inherit elementor-widget__width-inherit elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"4cf2d211\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8e7c038 elementor-widget__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"8e7c038\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tWrite to <a href=\"mailto:karsten@fday.dk\"><span style=\"text-decoration: underline;\">Karsten<\/span>, <\/a>if you would like to learn more about sustainability communication.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-67df01e5 e-con-full e-flex e-con e-child\" data-id=\"67df01e5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6577720 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"6577720\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3840c1b e-transform elementor-widget elementor-widget-menu-anchor\" data-id=\"3840c1b\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_transform_translateY_effect&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:-150,&quot;sizes&quot;:[]},&quot;_transform_translateX_effect&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateX_effect_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateX_effect_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateY_effect_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateY_effect_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"green\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4dba385f e-flex e-con-boxed e-con e-child\" data-id=\"4dba385f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-41edc73 elementor-widget elementor-widget-text-editor\" data-id=\"41edc73\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div><span lang=\"DA\">Sustainability communication is not about saying what sounds good, but about saying what is right. Only what you actually do \u2013 and only what can be documented.  <\/span><\/div><div><span lang=\"DA\"><br><\/span>At FRIDAY, we help you find the language that communicates your efforts without promising too much, without talking it to death \u2013 and without tiring your audience. Many of our clients are exactly there: They want to communicate responsibly, but lack the language and structure to do so. <\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f43852 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"1f43852\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6f514c06 animated-slow elementor-widget elementor-widget-heading\" data-id=\"6f514c06\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">In essence, just communication \u2013 and yet \u2026 <\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2cb6fae5 elementor-widget elementor-widget-text-editor\" data-id=\"2cb6fae5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"caret-color: #000000; color: #000000;\">Sustainability communication is not a niche discipline, but strategic communication with a special responsibility. It is about turning facts into stories that make the complex understandable \u2013 and making what is factually credible interesting and engaging. <\/p><p style=\"caret-color: #000000; color: #000000;\">The aim is for your sustainability initiatives and strategy to stick and add value to your reputation among customers, suppliers, investors, and other stakeholders. <\/p><p style=\"caret-color: #000000; color: #000000;\"><strong>Say it as it is<br><\/strong>Many companies balance the desire to show responsibility with the fear of being caught greenwashing. Others have strong sustainability practices, but fail to communicate them because the language becomes too technical or too cautious. That is a pity, because there are powerful stories in concrete actions when the angle is chosen correctly.  <\/p><p style=\"caret-color: #000000; color: #000000;\">Good sustainability communication is built on the same foundations as all good communication: insight, purpose, and honesty. It is about transparency and consistency \u2013 and about finding the right level of documentation, so you are on solid ground. <\/p><p style=\"caret-color: #000000; color: #000000;\"><strong>The EU is watching<br><\/strong>The EU\u2019s upcoming Green Claims Directive imposes stricter requirements on green claims, but it is not necessarily a threat. For many companies, it is a welcome opportunity to get their language in order \u2013 and communicate with even greater credibility. When this succeeds, communication is no longer a question of appearing sustainable, but of appearing honest.  <\/p><p style=\"caret-color: #000000; color: #000000;\">That is where we work: with words that stand up \u2013 and stories that can be held to account.<\/p><p style=\"caret-color: #000000; color: #000000;\"><strong>Let us help you move forward<br><\/strong>If you are unsure how to tell your story \u2013 or where the line is between information and overcommunication \u2013 let us talk.<\/p><p style=\"caret-color: #000000; color: #000000;\"><strong>We can help with:<\/strong><\/p><ul style=\"caret-color: #000000; color: #000000;\"><li>Setting the overarching strategy and prioritising efforts over time<\/li><li>Defining a tone of voice for your ESG and sustainability communication across platforms<\/li><li>Executing \u2013 from finding the stories in your ESG report to writing op-eds, press releases, and content for social media<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3ae854d1 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"3ae854d1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e70ef20 elementor-widget elementor-widget-heading\" data-id=\"e70ef20\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Speak green - not black<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a69b54a elementor-widget elementor-widget-text-editor\" data-id=\"a69b54a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"text-decoration: underline;\"><a href=\"https:\/\/fday.dk\/wp-content\/uploads\/2026\/04\/FRIDAY_whitepaper_ESG.pdf\">Read our whitepaper on good sustainability communication here<\/a><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-577a0cd elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"577a0cd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2df4da39 e-con-full elementor-hidden-mobile elementor-hidden-tablet e-flex e-con e-child\" data-id=\"2df4da39\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;sticky&quot;:&quot;top&quot;,&quot;sticky_on&quot;:[&quot;desktop&quot;],&quot;sticky_parent&quot;:&quot;yes&quot;,&quot;sticky_offset&quot;:50,&quot;sticky_effects_offset&quot;:0,&quot;sticky_anchor_link_offset&quot;:0}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1144781b elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"1144781b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Sustainability communication Communicating about sustainability requires precision and care It sounds simple, but wording and documentation are crucial when the stories of the green transition are to be told. contact Write to Karsten, if you would like to learn more about sustainability communication. Sustainability communication is not about saying what sounds good, but about saying [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"page-cats":[1177],"class_list":["post-26484","page","type-page","status-publish","hentry","page-cats-ydelser"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Sustainability communication - FRIDAY P\/S<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fday.dk\/en\/sustainability-communication\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sustainability communication - FRIDAY P\/S\" \/>\n<meta property=\"og:description\" content=\"Sustainability communication Communicating about sustainability requires precision and care It sounds simple, but wording and documentation are crucial when the stories of the green transition are to be told. contact Write to Karsten, if you would like to learn more about sustainability communication. Sustainability communication is not about saying what sounds good, but about saying [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/fday.dk\/en\/sustainability-communication\/\" \/>\n<meta property=\"og:site_name\" content=\"FRIDAY P\/S\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-22T08:17:19+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/fday.dk\/wp-content\/uploads\/2024\/06\/IMGL2044.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2500\" \/>\n\t<meta property=\"og:image:height\" content=\"1667\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/fday.dk\\\/en\\\/sustainability-communication\\\/\",\"url\":\"https:\\\/\\\/fday.dk\\\/en\\\/sustainability-communication\\\/\",\"name\":\"Sustainability communication - FRIDAY P\\\/S\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/fday.dk\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/fday.dk\\\/en\\\/sustainability-communication\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/fday.dk\\\/en\\\/sustainability-communication\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/fday.dk\\\/wp-content\\\/uploads\\\/2024\\\/06\\\/IMGL2044-1024x683.jpg\",\"datePublished\":\"2025-11-27T17:15:22+00:00\",\"dateModified\":\"2026-04-22T08:17:19+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/fday.dk\\\/en\\\/sustainability-communication\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/fday.dk\\\/en\\\/sustainability-communication\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/fday.dk\\\/en\\\/sustainability-communication\\\/#primaryimage\",\"url\":\"https:\\\/\\\/fday.dk\\\/wp-content\\\/uploads\\\/2024\\\/06\\\/IMGL2044-1024x683.jpg\",\"contentUrl\":\"https:\\\/\\\/fday.dk\\\/wp-content\\\/uploads\\\/2024\\\/06\\\/IMGL2044-1024x683.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/fday.dk\\\/en\\\/sustainability-communication\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/fday.dk\\\/en\\\/home\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Sustainability communication\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/fday.dk\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/fday.dk\\\/en\\\/\",\"name\":\"FRIDAY P\\\/S\",\"description\":\"Vi er betroede r\u00e5dgivere for virksomheder og organisationer.\",\"publisher\":{\"@id\":\"https:\\\/\\\/fday.dk\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/fday.dk\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/fday.dk\\\/en\\\/#organization\",\"name\":\"FRIDAY P\\\/S\",\"alternateName\":\"FRIDAY\",\"url\":\"https:\\\/\\\/fday.dk\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/fday.dk\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/fday.dk\\\/wp-content\\\/uploads\\\/2023\\\/03\\\/fday-logo-red.svg\",\"contentUrl\":\"https:\\\/\\\/fday.dk\\\/wp-content\\\/uploads\\\/2023\\\/03\\\/fday-logo-red.svg\",\"width\":792,\"height\":134,\"caption\":\"FRIDAY P\\\/S\"},\"image\":{\"@id\":\"https:\\\/\\\/fday.dk\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/company\\\/friday-&-partners\\\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Sustainability communication - FRIDAY P\/S","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/fday.dk\/en\/sustainability-communication\/","og_locale":"en_US","og_type":"article","og_title":"Sustainability communication - FRIDAY P\/S","og_description":"Sustainability communication Communicating about sustainability requires precision and care It sounds simple, but wording and documentation are crucial when the stories of the green transition are to be told. contact Write to Karsten, if you would like to learn more about sustainability communication. Sustainability communication is not about saying what sounds good, but about saying [&hellip;]","og_url":"https:\/\/fday.dk\/en\/sustainability-communication\/","og_site_name":"FRIDAY P\/S","article_modified_time":"2026-04-22T08:17:19+00:00","og_image":[{"width":2500,"height":1667,"url":"https:\/\/fday.dk\/wp-content\/uploads\/2024\/06\/IMGL2044.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/fday.dk\/en\/sustainability-communication\/","url":"https:\/\/fday.dk\/en\/sustainability-communication\/","name":"Sustainability communication - FRIDAY P\/S","isPartOf":{"@id":"https:\/\/fday.dk\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/fday.dk\/en\/sustainability-communication\/#primaryimage"},"image":{"@id":"https:\/\/fday.dk\/en\/sustainability-communication\/#primaryimage"},"thumbnailUrl":"https:\/\/fday.dk\/wp-content\/uploads\/2024\/06\/IMGL2044-1024x683.jpg","datePublished":"2025-11-27T17:15:22+00:00","dateModified":"2026-04-22T08:17:19+00:00","breadcrumb":{"@id":"https:\/\/fday.dk\/en\/sustainability-communication\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/fday.dk\/en\/sustainability-communication\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/fday.dk\/en\/sustainability-communication\/#primaryimage","url":"https:\/\/fday.dk\/wp-content\/uploads\/2024\/06\/IMGL2044-1024x683.jpg","contentUrl":"https:\/\/fday.dk\/wp-content\/uploads\/2024\/06\/IMGL2044-1024x683.jpg"},{"@type":"BreadcrumbList","@id":"https:\/\/fday.dk\/en\/sustainability-communication\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/fday.dk\/en\/home\/"},{"@type":"ListItem","position":2,"name":"Sustainability communication"}]},{"@type":"WebSite","@id":"https:\/\/fday.dk\/en\/#website","url":"https:\/\/fday.dk\/en\/","name":"FRIDAY P\/S","description":"Vi er betroede r\u00e5dgivere for virksomheder og organisationer.","publisher":{"@id":"https:\/\/fday.dk\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/fday.dk\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/fday.dk\/en\/#organization","name":"FRIDAY P\/S","alternateName":"FRIDAY","url":"https:\/\/fday.dk\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/fday.dk\/en\/#\/schema\/logo\/image\/","url":"https:\/\/fday.dk\/wp-content\/uploads\/2023\/03\/fday-logo-red.svg","contentUrl":"https:\/\/fday.dk\/wp-content\/uploads\/2023\/03\/fday-logo-red.svg","width":792,"height":134,"caption":"FRIDAY P\/S"},"image":{"@id":"https:\/\/fday.dk\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.linkedin.com\/company\/friday-&-partners\/"]}]}},"publishpress_future_action":{"enabled":false,"date":"2026-05-09 12:08:12","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"language","extraData":[]},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/fday.dk\/en\/wp-json\/wp\/v2\/pages\/26484","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/fday.dk\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/fday.dk\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/fday.dk\/en\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/fday.dk\/en\/wp-json\/wp\/v2\/comments?post=26484"}],"version-history":[{"count":0,"href":"https:\/\/fday.dk\/en\/wp-json\/wp\/v2\/pages\/26484\/revisions"}],"wp:attachment":[{"href":"https:\/\/fday.dk\/en\/wp-json\/wp\/v2\/media?parent=26484"}],"wp:term":[{"taxonomy":"page-cats","embeddable":true,"href":"https:\/\/fday.dk\/en\/wp-json\/wp\/v2\/page-cats?post=26484"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}