{"id":27425,"date":"2024-11-21T12:43:14","date_gmt":"2024-11-21T11:43:14","guid":{"rendered":"https:\/\/fdaydkdstg.wpenginepowered.com\/friday-appoints-experienced-ceo\/"},"modified":"2026-03-18T10:33:19","modified_gmt":"2026-03-18T09:33:19","slug":"friday-appoints-experienced-ceo","status":"publish","type":"post","link":"https:\/\/fday.dk\/en\/friday-appoints-experienced-ceo\/","title":{"rendered":"FRIDAY appoints experienced CEO"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"27425\" class=\"elementor elementor-27425 elementor-25143\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fb60d30 e-con-full e-flex e-con e-parent\" data-id=\"fb60d30\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-8959004 e-flex e-con-boxed e-con e-child\" data-id=\"8959004\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-34ae828 elementor-widget elementor-widget-heading\" data-id=\"34ae828\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">PRESS RELEASE THURSDAY 21 NOVEMBER 2024<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9544d45 elementor-widget elementor-widget-heading\" data-id=\"9544d45\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">FRIDAY appoints experienced CEO <\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6165562 elementor-widget elementor-widget-text-editor\" data-id=\"6165562\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The communications agency FRIDAY has appointed former Infomedia Group Executive Director and experienced agency leader Martin Ove Rasmussen as its new CEO. The recruitment is intended to future-proof FRIDAY and create a foundation for long-term growth. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4789649 elementor-widget elementor-widget-image\" data-id=\"4789649\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/fday.dk\/wp-content\/uploads\/2024\/11\/FDAY_mor_extend.jpg\" title=\"\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Martin Ove Rasmussen is the new CEO of FRIDAY<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1aed770 elementor-widget elementor-widget-text-editor\" data-id=\"1aed770\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>One of the country\u2019s most experienced agency and media executives is now taking over the leadership responsibility for the communications agency FRIDAY.<\/p><p>Martin Ove Rasmussen will assume the CEO role from Mikael Baden, who co-founded FRIDAY with Lars Bo Kirk in 2014. This is therefore the first time FRIDAY has had a full-time CEO who is not also a partner. <\/p><p>\u201cWe have come so far in the agency\u2019s development that we need a professional CEO who can dedicate all of his time to leading, developing and professionalising the agency. For that, we cannot imagine anyone better than Martin, who brings exactly the experience and ambitions we are looking for,\u201d says Chairman of the Board Lars Bo Kirk. <\/p><p>\u201cOur long-term goal is for FRIDAY to be able to develop without being dependent on either the founders or individual partners. Therefore, appointing an external, experienced leader like Martin is exactly right,\u201d says Mikael Baden, who will continue on FRIDAY\u2019s board and going forward will dedicate his working time to advising the agency\u2019s many clients. <\/p><p>\u201cFRIDAY has more than 200 active clients and masters all key disciplines within communication, branding and marketing. At the same time, there is undoubtedly enormous development potential, which I look forward to realising together with the agency\u2019s skilled partners and employees,\u201d says Martin Ove Rasmussen, who for more than 20 years led the media agency Mindshare, which eventually had 200 employees in the Nordics. Martin Ove Rasmussen later became Group Executive Director at Infomedia, but stepped down when the company was recently merged with Retriever.  <\/p><p>The ambition is now to continue the growth FRIDAY has experienced uninterrupted since its founding in 2014, now with even greater focus on dedicated leadership and profitability. Martin Ove Rasmussen will take up the position as CEO of FRIDAY on 1 January 2025. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-009049c elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"009049c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8431187 elementor-widget elementor-widget-text-editor\" data-id=\"8431187\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Find press photos and FRIDAY\u2019s latest annual report at <span style=\"color: #e04e39;\"><a style=\"color: #e04e39;\" href=\"https:\/\/www.dropbox.com\/scl\/fo\/fm152ks99hul2gg8xqkhx\/APkL1DkqprXqqZijmbeG0WI?rlkey=ssblcneg2cafhxrej1ihltjzw&amp;dl=0\">this link<\/a><\/span>.<\/p><p><strong>Further comments<\/strong><\/p><p>Mikael Baden +45 28 26 98 20<br>Lars Bo Kirk +45 40 54 43 40<br>Martin Ove Rasmussen +45 53 54 53 26<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>PRESS RELEASE THURSDAY 21 NOVEMBER 2024 FRIDAY appoints experienced CEO The communications agency FRIDAY has appointed former Infomedia Group Executive Director and experienced agency leader Martin Ove Rasmussen as its new CEO. The recruitment is intended to future-proof FRIDAY and create a foundation for long-term growth. Martin Ove Rasmussen is the new CEO of FRIDAY [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[1173],"tags":[],"class_list":["post-27425","post","type-post","status-publish","format-standard","hentry","category-careers"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>FRIDAY appoints experienced CEO - FRIDAY P\/S<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fday.dk\/en\/friday-appoints-experienced-ceo\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"FRIDAY appoints experienced CEO - FRIDAY P\/S\" \/>\n<meta property=\"og:description\" content=\"PRESS RELEASE THURSDAY 21 NOVEMBER 2024 FRIDAY appoints experienced CEO The communications agency FRIDAY has appointed former Infomedia Group Executive Director and experienced agency leader Martin Ove Rasmussen as its new CEO. 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