With a master’s degree in psychology and communication, and a background as digital editor at the fashion magazine Elle, Mette Marie launched her career as a blogger in 2014 and was among the first Danes to make a living from what we today know as being an influencer. Mette Marie makes her living from her personal brand as a professional influencer on Instagram, where she creates both commercial collaborations and awareness campaigns.
Over the years, her professionalism has been expressed across media and formats, including as co-author of several plays, on entertainment TV, and as a host of events. From time to time, Mette Marie also publishes in audio. Where she from her home studio in Køge has produced and released several podcasts. Alongside her work as an influencer, Mette Marie runs the beauty brand GRÅ and curates products from around the world, which she sells through her webshop MMmarket.
Mette Marie is an optimist with a unique ability to see the extraordinary in the ordinary. Her content combines deep reflections with humor and authenticity, creating a universe that is trustworthy, down-to-earth, and engaging. She uses her platform and voice to build community and inspire her followers. But also, to create change, which is why she often activates her Instagram for charitable work – including as a long-standing ambassador for Plan Børnefonden. Mette Marie is a strong creative communicator and one of Denmark’s most experienced influencers.
Collaboration opportunities
- Influencer collaborations
- TV and hosting
- Interviews, podcasts, and panel debates